The success of any organisation is inextricably linked to the performance of its inbound and outbound supply chains. Operations, logistics and supply chain management as well as integrated channels of distribution are all vital to ensuring that products and services are delivered efficiently to customers in a timely manner. This unit develops a critical understanding of relevant theory as well as practical insight into effective channel and operations design, implementation and management. It also emphasises the importance of building effective relationships with stakeholders including suppliers, intermediaries, wholesalers, retailers and customers.
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